WEB DESIGN

PORTFOLIO SITES

Designed as a brochure or portfolio of a company.

It might include Contact Forms, Galleries, a Blog, and Social Media Feeds.

There are many complements available such as Language Options, Chat Links to different apps and different Integrations.

Consider hiring a marketing specialist or SEO services when you want to make sure you are targeting the right audience.

Designed to give the visitor the opportunity to browse, read details, read reviews, buy, reserve, and even customise an order.

It can include different payment methods such as cards, bank transfers, or cash (reservation), and it can use different payment gateways to ensure the safety of payments.

Some may require the creation of User Accounts to be able to process the purchases.

BOOKING SITES

Designed to provide a platform to Book a service within a time frame. Like E-Commerce Sites, Booking sites offer products, but they are limited to a Schedule and they may have limited time slots, reservations, or appointments

The construction of the site may share options that are common with E-Commerce, such as payment gateways and payment methods, but they use live platforms that have to connect to a Calendar shared by the Company.

OTHER SERVICES

E-COMMERCE SITE
Amado Bocado:
Restaurant Chain in Colombia
Features:
Galleries
E-Commerce with Variations
Tailored Contact Forms
Live Chat

SHOWCASE SITE
Dr Carlos Rivera:
Plastic Surgery Clinic in Colombia
Features:
Galleries
Detailed Product Description
Tailored Contact Forms
Live Chat

E-COMMERCE SITE
Macroom Cleaning and Gardening:
Cleaning Services in Ireland
Features:
E-Commerce with variations
Tailored Contact Forms
GDPR

SHOWCASE SITE
Drummond and Sons:
Furniture Supplier in Ireland
Features:
Galleries
PDF Catalogs
Tailored Contact Forms
GDPR

BOOKING SITE
Centre Nautique Est Cotentin:
Nautic Sports Centre in France
Features:
Galleries
Booking Integration
Tailored Contact Forms
Weather Widgets
Live Chat

WHAT YOU NEED TO KNOW:

it’s the name of your website and it appears on the browser ie. www.yourcompanyname.com These are paid annually and the cost depends on the availability, the zone and the requirements. Your domain will have your company’s information and it has to be reported to your local internet authorities.

This is the address where your domain will connect to, where your information will be stored, and where your users will have access. It can be paid monthly, or annually and the cost varies according to the plan you choose, the storage capacity, the speed of connection, databases you will have access and some other ad-ons such as SSL certificates, corporate emails and domains, sub-domains, etc..

If your business is located in the EU or the US, you must comply with Accessibility Regulations.*. Accessibility is any type of design in your website that allows users of all abilities to access your information. This means: The fonts of your site can change size, colour, contrast, and change from capitalised to not. All images must have alternative text, and have good contrast. All texts must comply with headlines and paragraph rules, so the screen readers understand the structure. Navigation must be clear and visual. All videos must be captioned. And some more features to make information clear and readable.

Also known as Search Engine Optimisation, is the copywriting, security and programming that classifies your site higher in Browser Searches. This is crucial when you want to avail of Paid Ads with any company.

This certifies that your site is safe for purchases and that is verified and complies with other requirements such as GDPR, Payment Getaway Safety, etc.

The first is how you manage the information shared with your site and the second is what information from the user your site and third parties collect, such as Location, motion sensors, camera information, audio information, connection to social media, and other Demographic Private information that has to comply with GDPR or other Privacy Laws in different countries/zones.

These are pages designed for specific marketing purposes, they are the land place for content fro other platforms that has been ridirected to your website. Sometimes they are part of your normal site structure and appear in your navigation menus, and sometime sthey are hidden from your navigation and appear only when the user clicks on a link.

HOW TO PREPARE YOUR WEBSITE:

Create a structure of your services and how you want people to know about them and how you want them to access them.

Name: Create a company name and verify that you can subscribe to your Local Commerce Chamber and that there is a domain available that targets it specifically without being confused with another company/competitor.

Your logo has to reflect your target and your industry, your company culture, it has to adapt to different applications such as Favicons, Profile Pictures, E-Mail Signatures, and Printable Branding.

Prepare the text that describes your services, products, your company and its culture, the CVs of your Team, the Certificates, and any other information you need to share on your site. Have Ready all images that will be shared online, with a Title and Description of them, and make sure they are of good quality and not bigger than 1MB each, preferably. If you have PDF documents, presentations, videos or animations make sure they are not heavy documents, that they are browser compatible, or that you have the url links to them on other platforms.

Corporate Colours: Your Corporate colours will be reflected on your website and all your social media, so make sure you have them defined before your start designing your site.

Social Media: Create your Social Media channels thinking of your target and also of your allies and other industry channels.

Make sure you have established an online payment method to be included on the site and that it’s compatible with online shopping rules. This means you have to create a way to link your company bank with your Online shop, in case of E-Commerce Sites or Booking Sites.

Rosanna Lenci